About the RoleWe are looking for a creative and detail-oriented copywriter to craft compelling content that drives engagement, conversions, and brand awareness. The ideal candidate will have experience writing persuasive copy for digital platforms, optimizing content for SEO/AIPO (AI-powered optimization), and managing content upload workflows within a CMS. This role blends creativity, marketing strategy, and technical know-how, including the use of AI-assisted writing tools.Key ResponsibilitiesContent CreationWrite clear, persuasive, and engaging copy for landing pages, sales kits, blogs, email campaigns, and other digital assets.Adapt tone and style to align with brand voice and audience needs.Content ManagementUpload, format, and publish content in the company’s CMS system.Ensure accuracy, consistency, and SEO compliance across all published content.SEO & AIPO OptimizationConduct keyword research and integrate SEO best practices into all content.Leverage AI-powered optimization tools (AIPO) to maximize reach, relevance, and performance.Track content performance metrics and continuously refine strategies.Collaboration & WorkflowWork closely with marketing and design teams to align messaging with campaigns and business goals.AI Tools UtilizationUse AI writing and editing tools to streamline content creation and enhance productivity.Stay updated on emerging AI-driven content marketing trends.RequirementsUniversity graduate in Marketing, Communications, Journalism or related field.Proven experience as a copywriter or content writer in digital marketing, advertising, or related fields.Strong portfolio showcasing landing pages, sales materials, and blog content.Familiarity with SEO principles and experience using SEO/AIPO tools.Hands-on experience with CMS platforms (e.g., WordPress, HubSpot, Drupal, etc.).Comfort using AI-assisted writing and optimization tools (e.g., Jasper, SurferSEO, Clearscope, ChatGPT, etc.).Excellent writing, editing, and proofreading skills with keen attention to detail.Ability to work independently, manage multiple projects, and meet deadlines.All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.
